LYNNE OCONNOR

Technical Writer/Editor - Website Designer - Video Producer

lynneoconnor@gmail.com (478) 238-9737

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CURRICULUM VITAE:
04/08 - present
 ROBINS EGG MULTIMEDIA, Warner Robins GA
Website Design and Content Developer
Certified Inbound Marketing Professional - Internet marketing strategist specializing in social media, search engine marketing (SEM), and search engine optimization (SEO: on-page and off-page keyword targeting) to increase organic search rankings
> Designed and developed websites
> Produced marketing and training videos
> Internet Multimedia Content Production - SEO and SEM content development including video, audio and copywriting
> Developed and implemented internet marketing “get found” campaigns including blogs, articles, press releases, social networks, email
> Developed and implemented lead conversion strategies with landing pages and lead nurturing techniques
> Recommended measurement, analysis and performance tracking methods to improve effectiveness of efforts
8/07 - 3/08
 INFLUENCE AT WORK, Tempe AZ
Art Director, IT Coordinator
Responsible for management of IT resources and Marketing, including development of marketing creative from concept to completion, SEO promotion on website, maintenance of websites and project management of technology developments.
> Project manager for website redesign
> Produced video training tutorials
> Graphic design for book cover, CD cover, DVD cover, workshop materials, website
8/00 - 7/07
 INDEPENDENT CONTRACTOR, Tempe AZ
Website Design and Content Developer
> Designed and maintained four websites using Dreamweaver with HTML/CSS.
> Wrote and edited online content.
3/07 - 4/07
 PHOENIX INDIAN MEDICAL CENTER, Phoenix AZ
Phlebotomy Externship
> Over 550 venipunctures performed (including heelsticks on infants)
> Over 100 patients instructed on urine specimen collection
7/99 - 7/00
 RESTAURANT SERVICES, INC., Portland OR
IT Coordinator, Bookkeeper
Advised management on and implemented new technology, daily cash and books for restaurant/bar
> Made significant improvements in financial reporting to enhance decision-making
> Assisted with new server implementation and office automation
11/98 - 7/00
 PARROTT CREEK CHILD AND FAMILY SERVICES, Oregon City OR
Website Coordinator
Maintained website and developed interactive database using Macromedia Drumbeat 2000 for non-profit agency
> Redesigned and maintained two websites and related databases
> Researched and recommended computer hardware and software purchases
11/98 - 6/99
 EMMONS ARCHITECTS, Portland OR
Administrative Assistant
Full charge bookkeeping using QuickBooks Pro and office management for five-person architectural startup
> Researched and recommended computer hardware, software and office supply purchases
> Provided low-level internal software technical support and network management
> Installed computer hardware and software
2/98 - 5/98
 AMERICAN CYBERNETICS, INC., Tempe AZ
Marketing Coordinator
Coordinated new version roll-out for international computer software developer during internal reorganization
> Planned, directed, designed and produced print, direct mail, online advertising and packaging creative
> Established and implemented marketing/administrative procedures with supporting documentation
9/97 - 2/98
 Technical Writer
Created online Help System and printed documentation for computer software (programmer's text editor)
> Remastered online Help System for new software version using RoboHelp
> Created new printed documentation, including layout and graphic design using PageMaker and Quark
> Provided internal technical support, troubleshooting assistance, training for computer software, hardware
> Installed computer hardware and software

2/95 - 10/95
10/96 - 9/97

 FOROB, INC., Phoenix AZ
Applications Specialist
Provided technical support, training and documentation to accounting software developer
> Wrote and designed user and training manuals for time tracking software
> Developed multimedia electronic brochure for software including graphic design, interactivity, production and packaging for trade show
> Developed online help system for proprietary accounting software using RoboHelp
> Developed corporate website
> Office management during firm relocation; hired and supervised clerical staff
> Established and implemented administrative procedures with supporting documentation
> Researched and recommended computer hardware and software purchases
> Trained end-users and provided technical support for proprietary accounting software
> Participated in software interface design
> Provided internal technical support, troubleshooting assistance, training for computer software, hardware
> Installed computer hardware and software
3/94 - 2/95
 RUPP TECHNOLOGY CORPORATION, Phoenix AZ
Technical Support and Training
Provided technical support, training and documentation to computer software developer (contact management)
> Developed relational database to track help desk calls, provided knowledge base, reported trends in user needs
> Wrote end-user software manual supplements, revisions and technical articles
> Provided end-user technical support for computer software via email and telephone
> Developed internal documentation and presented training to marketing staff
2/93 - 2/94
AMF BOWLING CENTER, Longwood FL
Food and Beverage Manager
Managed snack bar and lounge for 48-lane bowling center
> Initiated and implemented promotions to increase sales
> Developed online inventory and ordering system for profit and loss analysis
> Hired, supervised, trained and scheduled employees
> Maintained food and beverage inventory
> Improvements in menu and service recognized and appreciated by league bowlers
2/90 - 9/90
 HANSEN INFORMATION TECHNOLOGIES, Sacramento CA
Technical Writer
Provided technical support, training and documentation for computer software developer (utilities management)
> Wrote new documentation for Fleet and Street management software
> Created standard design, layout for software manuals
> Revised existing manuals to conform to standards
> Provided software telephone technical support and on-site training to end-users
2/89 - 2/90
 CONCEPT ADMINISTRATORS, Sacramento CA
Communications Coordinator
Firm-wide management of internal and external written communications for insurance administrator
> Developed and implemented procedural standards for consistency in written communications
> Researched and recommended computer hardware and software purchases
> Provided internal technical support, troubleshooting assistance, training for computer software, hardware
> Trained and supervised clerical staff
> Edited and designed internal newsletter
8/88 - 2/89
AMERICAN CYBERNETICS, Tempe AZ
Operations Administrator
Office management and bookkeeping for computer software developer (programmer's text editor)
> Implemented computerized accounting system (Peachtree)
> Maintained order-taking, contact management database
> Trained and supervised administrative staff
> Provided word processing and general office support
9/82 - 12/87
ARIZONA STATE UNIVERSITY, Tempe AZ
Various on-campus positions including File Clerk in Accounting Department, Copy Assistant in Print Center, Geriatrics Librarian in Department of Social Work, Desk Assistant and Resident Assistant in girls dormitory, Accountant II in Accounting Department

SOFTWARE EXPERIENCE:
Twenty-eight years experience with a variety of PC and Macintosh applications, specializing in office automation and procedural development, technical writing for computer software and the internet, graphics and documentation design, database application development, website design and maintenance, print and online creative, video production.

Operating Systems: Windows through Vista, Macintosh through 10.x

Graphic Design and Multimedia: Final Cut Pro, Camtasia Studio, ScreenFlow, Flash, iMovie, Windows Movie Maker, QuickTime, Soundtrack Pro, GarageBand, Photoshop, Fireworks, iPhoto, Illustrator, Freehand, Designer, InDesign, Quark, Director, Authorware

Internet: Dreamweaver, iWeb, Alfresco CMS, FTP, HTML, XHTML, CSS, JavaScript, Google Analytics, Google Webmaster Tools, Google AdWords

Office: Microsoft Office (Word, Excel, Access, PowerPoint, Outlook, Visio, Groove), iWork (Pages, Numbers, Keynote), Open Office, Acrobat, QuickBooks Pro

Development and Utilities: RoboHelp, WinHelp Office, Multi-Edit

CREDENTIALS:
> Certified Inbound Marketing Professional, Inbound Marketing University
> Member of National Association of Professional Women
> B.S. Marketing, Arizona State University with two years Computer Science
> Phlebotomy Program, Pima Medical Institute, Mesa AZ